Artistic Director of the Al Maaden Museum of Contemporary African Art (MACAAL) and Director of Cultural Projects at the Alliances Foundation, Meriem Berrada designs and implements the various artistic projects of Fondation Alliances since 2012.
In 2013, she created, La Chambre Claire a photo contest dedicated to promoting African emerging photography and in 2014, the Passerelles program, a cross-sponsorship initiative that coordinates the cultural and social poles of Fondation Alliances through workshops designed to raise awareness on contemporary creation in peripheral urban areas.
In 2016, she developed the project of the Museum of Contemporary African Art Al Maaden (MACAAL) in Marrakech, of which she is the artistic director. Committed to structuring the artistic ecosystem of the continent, in 2019 Meriem has developed the MACAAL Bootcamp, a training programme which combines sectoral skills and innovative modules around leadership and personal development, helping cultural operators working in the contemporary and visual art fields in Africa to strengthen their profiles.
In 2020, Meriem has been selected in the 40 under 40 Apollo art magazine list of the most influential and talented people in the art world born or based in Africa and in the French ranking 100 Femmes de Culture. She is part of British Journal of photography 2021 OpenWalls and DABA PHOTO 6 juries.
Meriem Berrada has led, in 2017, the fundraising for the Limidity Temporary Art Projects association which reunites three generations of Moroccan artists in order to sustain its artists’ residency; she was also member of the evaluation committee of Roberto Cimetta Fund as an expert in visual arts from 2015 to 2019